Hollywood doesn’t just set trends in fashion—it also shapes the world’s love affair with luxury watches. From James Bond’s Omega to Steve McQueen’s TAG Heuer, these timepieces aren’t just accessories—they’re part of cinematic history. If you're a watch collector, a film buff, or just someone with an eye for timeless style, this list of famous watches in Hollywood is your ultimate guide.
Let’s dive into how the silver screen has made certain watches iconic—and why brands still clamor for their moment in the spotlight.
TLDR - Quick Guide
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Hollywood has played a massive role in shaping luxury watch trends.
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Brands like Rolex, Omega, and TAG Heuer have secured cult status due to key movie moments.
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Famous watches often become extensions of the characters who wear them.
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Many of these watches are still available (and highly collectible) today.
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You don’t have to be a movie star to wear one—but it helps to know the story behind it.
Detailed Breakdown
1. Rolex Submariner – James Bond (Sean Connery)
The Rolex Submariner first appeared on Sean Connery’s wrist in Dr. No (1962). Long before Omega became Bond’s go-to, Rolex embodied the British spy’s rugged luxury. With its rotating bezel and clean black dial, it was more than just eye candy—it was part of Bond’s toolkit.
Learn more about the Rolex Submariner.
2. Omega Seamaster – James Bond (Pierce Brosnan & Daniel Craig)
Starting with GoldenEye in 1995, Omega's Seamaster became the new face of espionage cool. It’s a symbol of precision and class, with some models even sporting gadgets from Q himself. The Seamaster has helped Omega boost global recognition with each Bond appearance.
3. TAG Heuer Monaco – Steve McQueen in Le Mans
No list of famous watches in Hollywood is complete without the square-shaped, bold blue-dial TAG Heuer Monaco worn by Steve McQueen in Le Mans (1971). This watch wasn’t just a prop—it was a personal choice by McQueen, who idolized Formula 1 legend Jo Siffert.
Check out the Monaco Collection.
4. Hamilton Ventura – Men in Black (Will Smith & Tommy Lee Jones)
The futuristic Hamilton Ventura became synonymous with intergalactic cool in Men in Black. Its edgy, shield-like design stood out in a world of round dials, helping Hamilton solidify its place as a Hollywood favorite. Fun fact: it was also worn by Elvis Presley!
Explore more at Hamilton Watches.
5. Cartier Tank – Andy Warhol, Princess Diana, and on the Big Screen
While not tied to a single film, the Cartier Tank has made dozens of cameos—from Ocean’s Eleven to Drive. It’s a unisex classic beloved by actors, royals, and creatives alike. Its clean lines and minimalist elegance make it a favorite in both old and new Hollywood.
Discover the Cartier Tank Collection.
Key Takeaways
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Hollywood has launched watches into icon status, turning timepieces into cultural statements.
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Bond's transition from Rolex to Omega is a prime example of brand placement brilliance.
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Steve McQueen’s choice of TAG Heuer was a personal passion, not a sponsorship.
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Unusual choices like the Hamilton Ventura prove the power of bold design in film.
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Many of these watches are still available and collectable—and yes, still expensive.
FAQs
What is the most famous watch in Hollywood?
The Rolex Submariner worn by Sean Connery as James Bond is arguably the most iconic. It was the first major instance of a watch becoming inseparable from a film character.
Why do watch brands appear in movies?
Watches in films are a powerful form of product placement. They associate the brand with the character’s traits—like sophistication, toughness, or elegance—and often lead to spikes in sales.
Do actors get to choose the watches they wear?
Sometimes. Steve McQueen chose his own TAG Heuer for Le Mans, while in other cases, brands pay for placement or directors make the call based on character traits.
Can I buy the same watches seen in movies?
Yes! Most iconic movie watches like the Omega Seamaster or TAG Heuer Monaco are still in production or have modern versions available. Be prepared to pay a premium for heritage and style.
What makes a watch "Hollywood famous"?
It’s all about screen time and impact. A watch becomes famous when it not only appears in a film but becomes an extension of a legendary character—transforming it into a symbol of that role.